Web Globalization
Connect with customers faster and in their own language
When designed and implemented correctly, a global corporate website can be the most cost-effective and flexible marketing tool of all time. UNITRANS offer years of experience and a multitude of solutions for web localization.
The explosive growth of the Internet and the Worldwide Web has opened up easy access to international markets. Today, you can instantly share your message with the whole world.
When designed and implemented correctly, a corporate website can be the most cost-effective and flexible marketing tool of all time. Done incorrectly, it can become a nightmare of cost overruns, internal strife and customer alienation.
Inconsistent messaging across different languages and communication channels
Large number of frequent updates, typically across many different languages
Often limited in-country resources to translate and review
Highly visible face to company can badly impact brand image
Time lag between source content updates and local website updates
Difficult to understand all the cultural and legal implications in different countries and languages
Distributed model of maintenance and review incurs many hidden costs
Many different file types involved, such as images, Flash animation, PDFs, etc.
Learn more about how you can resolve these challenges through the UNITRANS series of OneWeb white papers, webinars and case studies. OneWeb is the essential business strategy that enables you to convey your online message consistently to a global audience in local language.
UNITRANS accelerates delivery of global web content
We have gained experience of website localization across many different industries with many different types of application. Our experience includes
Very large, single language localization projects to support an organization's strategic entry into a new global market
Integrated global information management across all communication channels, including Web
Fully outsourced localization of all global content
E-commerce transactional systems
Interactive, multimedia content localization
UNITRANS can help you determine the right combination of process, technology and services for your specific needs, enabling:
Integration of localization processes and technologies with your PDM, CMS, CRM and e-commerce systems
Leverage of UNITRANS's worldwide network of in-country offices ensuring accurate local market knowledge is effectively applied to localization processes
Integration of your own in-country resources into review processes, creating highly effective workflows that facilitate accurate review with lower levels of staff overhead
Our customers benefit from the flexibility to configure exactly the right combination of technologies and services to meet their business needs, enabling them to:
Launch new websites for global markets quickly, effectively and with reduced risk and cost.
Manage valuable branding, ensuring it is communicated with relevance and consistency worldwide.
Ensure compliance to regulatory requirements for communications and transactions.
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